Tire Education

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Gear Up for Winter: Your Essential Tire Safety Checklist

Hello everyone—Chris here again! It’s hard to believe November is already here. With the first frost approaching, it’s crucial to shift our focus to tire care and safety. Last year’s tire education initiative was a success, and we’re excited to continue supporting you with practical advice this season.

Close-up of a car tire driving through snow, with snow being kicked up around the tire—highlighting motion, winter conditions, and the importance of tire education for safe seasonal driving.

Simple Home Tips for Tire Safety

Even if you don’t have a regular courtesy inspection, you can easily keep your family safe this winter with a few simple, at-home checks:

Check Tire Age

Look for the DOT four-digit code on your tire’s sidewall. The last two digits show the year it was made. Tires should be replaced every 10 years, regardless of tread wear, as the rubber degrades over time.

Monitor Tire Pressure Monthly

Don’t forget your spare tire! Tires can lose up to 1 psi each month, and this rate increases with leaks or wheel issues.

Check Pressure Before Long Trips

For the most accurate reading, measure when your tires are cool—before driving, or after traveling less than three miles at a low speed. If tires are hot, add 4–5 psi to the recommended value or wait until they cool (about three hours).

How to Check and Adjust Pressure

Insert the gauge into the valve stem to note the psi. Compare this to the recommended pressure found in your owner’s manual or on a sticker inside the driver’s door or gas tank door—avoid using the number on the tire sidewall. If the pressure is too high, let out air; if too low, add air until it matches the recommended psi.

Why Tire Care Matters

Proper tire inflation helps your tires last longer, dramatically improves your car’s grip on the road, and even saves fuel. Just a few minutes each month can make a significant difference in safety and vehicle performance.

Consider Snow Tires for Heavy Weather

For those dealing with heavy snow, it’s worth considering dedicated snow tires. Mounting them on a second set of wheels makes swapping easy—December through April works well for most regions. This approach protects your all-season tires while maximizing safety and control in winter conditions.

Thank you for taking the time to care for your vehicle and for your enthusiasm in our education initiative. Your commitment to safety inspires us, and we look forward to your continued participation. If you have questions, experiences to share, or suggestions, please reach out so we can learn together.

Wishing you safe travels and a warm start to the season!

Chris Werner